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  1. Great post. It took me awhile to figure out my niche. My blog often appeals to both men and women who have suffered abuse, but also to those seeking specifics on how to have a closer relationship to Jesus. It took me some time to work all that out!

    1. Bravo for doing the hard work, Alice! I sort of fell into my niche as Sarah Anne described, but now I see the benefits of it.

    2. Yes, I could see how that would take awhile to figure out everything out, Alice. Glad you were able to narrow down your audience. I think your blog Poema Chronicles is a great resource for the abused and downtrodden– you’re doing a great job reaching your niche!

  2. Sarah Anne,

    Thanks for sharing this wisdom! I feel like I’m not niched down enough and I find myself avoiding topics that leave groups of women out (i.e. parenting). Your question about the mic and audience really made me think. Thank you for giving us a free resource to help, too!

    1. Beka, don’t you LOVE Sarah Anne’s free resource?! Make sure to tell us where you land after you work through it.

    2. I’m so glad the question about the mic and audience made you think more about who your audience is, Beka. Thanks for dropping by and leaving us with your thoughts!

  3. Man do I struggle with this; yet I sense my answer is under the proverbial nose! I will utilize the prompts from your post to seek God for His guidance. Thank you!

    1. One common theme I see is that for all of us, it’s taken time and experimenting to find our niche. You got this, Charla. God will show you.

  4. Sarah, so funny I would land on this today. Currently reading Ruth Soukup’s How to Blog for Profit book. One tip she mentioned was blogging about something your passionate about. I like how you phrase it, though, with the “what do people ask you about for advice?” THAT is a good tip!

    1. Hi Cassie, So glad this helped! Thanks for visiting!

  5. Great insight! Asking the question who comes to you for advice is a great way to establish a target audience!

    1. Thanks for stopping by, Bailey. Sarah gave us such great questions, didn’t she?!

  6. Thank you. I believe I have a great niche but I need to hone it further. Thanks for reminding me about my focus, and that there are people out there who need my message!

    1. Hi Tessie,

      What a great statement – you know people need your message! Amen! Glad Sarah’s post helped affirm you!

  7. Thanks for this great advice. It has been difficult at times for me to see my ministry through marketing terms, but so important for me to be effective.

    1. I’m so glad the post was helpful, Christine!

  8. Yes, I could see how that would take awhile to figure out everything out, Alice. Glad you were able to narrow down your audience. I think your blog Poema Chronicles is a great resource for the abused and downtrodden– you’re doing a great job reaching your niche! Sarah

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